Brand management / guest editors: Leslie de Chematony ... [et. al.].
Saved in:
Superior document: | European journal of marketing ; v. 42, no. 5/6 |
---|---|
: | |
TeilnehmendeR: | |
Year of Publication: | 2008 |
Language: | English |
Series: | European journal of marketing ;
v. 42, no. 5/6. |
Online Access: | |
Physical Description: | p. 531-712. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Brand Management / / edited by František Pollák, Peter Markovič.
Published: (2022.) -
Brand Management / / František Pollák, Peter Markovič, editors.
Published: (2022.) -
Compendium of brand management / S.A. Chunawalla.
by: Chunawalla, S. A.
Published: (2009.) -
Brand meaning management / / edited by Deborah J. MacInnis, C. Whan Park ; contributors, Megha Agarwal [and twenty-five others].
Published: (2015.) -
Strategic brand management and development : : creating and marketing successful brands / / Sotiris T. Lalaounis.
by: Lalaounis, Sotiris T.,
Published: ([2021])