Brand, organizational identity and reputation in SMEs : an overview / / guest editors: Temi Abimbola and Christine Vallaster.
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Year of Publication: | 2007 |
Language: | English |
Series: | Qualitative Market Research ;
10, no. 4 |
Online Access: | |
Physical Description: | 95 p. |
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ISBN: | 9781846636141 |
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Hierarchical level: | Monograph |
Statement of Responsibility: | guest editors: Temi Abimbola and Christine Vallaster. |