The new rules of marketing & PR : : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /

The new rules of marketing & PR : : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / / David Meerman Scott.

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Bibliographic Details
VerfasserIn:	Scott, David Meerman,
Place / Publishing House:	Hoboken, New Jersey : : Wiley,, 2015. 2015
Year of Publication:	2015
Edition:	Fifth edition.
Language:	English
Online Access:	https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4187270
Physical Description:	1 online resource (465 pages)
Notes:	Includes index.
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