The marketing century : how marketing drives business and shapes society : The Chartered Institute of Marketing / / edited by Jeremy Kourdi.
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| TeilnehmendeR: | |
| Year of Publication: | 2011 |
| Language: | English |
| Online Access: | |
| Physical Description: | 272 p. :; ill. |
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| Bibliography: | Includes bibliographical references and index. |
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| ISBN: | 0470660155 9780470660157 9781119993599 |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | edited by Jeremy Kourdi. |