Marketing to millennials : reach the largest and most influential generation of consumers ever / / Jeff Fromm and Christie Garton.

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Bibliographic Details
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TeilnehmendeR:
Year of Publication:2013
Language:English
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Physical Description:xix, 202 p. :; ill.
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Description
Bibliography:Includes bibliographical references and index.
ISBN:9780814433225 (hardcover)
0814433227 (hardcover)
9780814433232 (electronic bk.)
Hierarchical level:Monograph
Statement of Responsibility: Jeff Fromm and Christie Garton.