The new rules of marketing & PR : : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / / David Meerman Scott.
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Place / Publishing House: | Hoboken, New Jersey : : Wiley,, 2015. 2015 |
Year of Publication: | 2015 |
Edition: | Fifth edition. |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource (465 pages) |
Notes: | Includes index. |
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ISBN: | 9781119070481 9781119070665 9781119070672 |
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Hierarchical level: | Monograph |
Statement of Responsibility: | David Meerman Scott. |