The new rules of marketing & PR : : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / / David Meerman Scott.
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Place / Publishing House: | Hoboken, New Jersey : : Wiley,, 2017. 2017 |
Year of Publication: | 2017 |
Edition: | Sixth edition. |
Language: | English |
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Physical Description: | 1 online resource (427 pages) :; illustrations |
Notes: | Includes index. |
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