The new rules of marketing & PR : : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / / David Meerman Scott.

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Bibliographic Details
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Place / Publishing House:Hoboken, New Jersey : : Wiley,, 2017.
2017
Year of Publication:2017
Edition:Sixth edition.
Language:English
Online Access:
Physical Description:1 online resource (427 pages) :; illustrations
Notes:Includes index.
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