Mobile magic : : the Saatchi & Saatchi guide to mobile marketing / / Tom Eslinger.
"A real-world guide to mobile marketing from the head of digital initiatives at Saatchi & Saatchi worldwide. The future of marketing is mobile, with seventy-five percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using...
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| Place / Publishing House: | Hoboken : : Wiley,, [2014] 2014 |
| Year of Publication: | 2014 |
| Edition: | First Edition. |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (252 pages) |
| Notes: | Includes index. |
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