Retail marketing and branding : a definitive guide to maximizing ROI / / Jesko Perrey and Dennis Spillecke.
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| TeilnehmendeR: | |
| Year of Publication: | 2011 |
| Language: | English |
| Online Access: | |
| Physical Description: | xviii, 300 p. :; ill. |
| Notes: | Includes index. |
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| ISBN: | 0470979666 9780470979662 9780470979792 |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Jesko Perrey and Dennis Spillecke. |