Retail marketing and branding : a definitive guide to maximizing ROI / / Jesko Perrey and Dennis Spillecke.
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Year of Publication: | 2011 |
Language: | English |
Online Access: | |
Physical Description: | xviii, 300 p. :; ill. |
Notes: | Includes index. |
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ISBN: | 0470979666 9780470979662 9780470979792 |
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Hierarchical level: | Monograph |
Statement of Responsibility: | Jesko Perrey and Dennis Spillecke. |