Marketing briefs : a revision study guide / / Sally Dibb and Lyndon Simkin.

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Bibliographic Details
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TeilnehmendeR:
Year of Publication:2004
Edition:2nd ed.
Language:English
Online Access:
Physical Description:viii, 363 p. :; ill.
Notes:Previous ed.: Oxford : Butterworth-Heinemann, 2001.
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Description
Bibliography:Includes bibliographies and index.
ISBN:9780750662000
075066200X (pbk.)
Hierarchical level:Monograph
Statement of Responsibility: Sally Dibb and Lyndon Simkin.