Customer value management : : some reflections and future trends / / Peter C. Verhoef.
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Place / Publishing House: | Paderborn : : Ferdinand Schoningh,, [2012] Ã2012 |
Year of Publication: | 2012 |
Language: | English |
Series: | Nordrhein Westfalische Akademie der Wissenschafte - Ingenieur- und Wirtschaftswissenschaften
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Physical Description: | 1 online resource (28 pages). |
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