Smash : : using market shaping to design new strategies for innovation, value creation, and growth / / by Suvi Nenonen, Kaj Storbacka, University of Auckland Business School, New Zealand.
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| Place / Publishing House: | Bingley : : Emerald,, 2018. |
| Year of Publication: | 2018 |
| Edition: | First edition. |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (331 pages) :; illustrations |
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