Category creation : : how to build a brand that customers, employees, and investors will love / / Anthony Kennada ; foreword by Brian Halligan.
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| Place / Publishing House: | Hoboken, New Jersey : : Wiley,, [2020] 2020 |
| Year of Publication: | 2020 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (243 pages) |
| Notes: | Includes index. |
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| ISBN: | 9781119611561 9781119611585 (ebook) |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Anthony Kennada ; foreword by Brian Halligan. |