Sponsorship Culture in the German University Popular Music Festival Market / / Dominik Nösner.

Music festivals have become important events for people to experience music collectively and take a break from their everyday lives. Companies and institutions like to use music festivals as opportunities for advertising their products and services through sponsorship. Dominik Nösner examines profes...

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Superior document:Title is part of eBook package: De Gruyter EBOOK PACKAGE Business and Economics 2023 English
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Place / Publishing House:Bielefeld : : transcript Verlag, , [2023]
©2023
Year of Publication:2023
Language:English
Series:Transdisziplinäre Popkulturstudien ; 6
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Physical Description:1 online resource (260 p.)
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