Social Media and Big Data in Consumer Behaviour / / guest editors, Dr. Anne L. Roggeveen and Professor Dhruv Grewal.

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Bibliographic Details
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Place / Publishing House:[Bradford, West Yorkshire] : : Emerald,, 2016.
Year of Publication:2016
Language:English
Series:Journal of consumer marketing, volume 33, number 2, 2016
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Physical Description:1 online resource (61 pages) :; illustrations.
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