Predictive marketing : : easy ways every marketer can use customer analytics and big data / / Omer Artun, Dominique Levin.
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| Place / Publishing House: | Hoboken, New Jersey : : John Wiley & Sons, Inc.,, 2015. 2015 |
| Year of Publication: | 2015 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (271 pages) |
| Notes: | Includes index. |
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| ISBN: | 9781119175803 9781119037323 |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Omer Artun, Dominique Levin. |