Social Media and Big Data in Consumer Behaviour / / guest editors, Dr. Anne L. Roggeveen and Professor Dhruv Grewal.
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| Place / Publishing House: | [Bradford, West Yorkshire] : : Emerald,, 2016. |
| Year of Publication: | 2016 |
| Language: | English |
| Series: | Journal of consumer marketing,
volume 33, number 2, 2016 |
| Online Access: | |
| Physical Description: | 1 online resource (61 pages) :; illustrations. |
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| 003 | MiAaPQ | ||
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| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 170220s2016 enka ob 000 0 eng|d | ||
| 020 | |z 9781786352651 | ||
| 020 | |a 9781786352668 |q (electronic bk.) | ||
| 035 | |a (MiAaPQ)5004514343 | ||
| 035 | |a (Au-PeEL)EBL4514343 | ||
| 035 | |a (CaPaEBR)ebr11335179 | ||
| 035 | |a (OCoLC)972291017 | ||
| 040 | |a MiAaPQ |b eng |e rda |e pn |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HF5415.32 |b .S63 2016 | |
| 082 | 0 | |a 658.8 |2 23 | |
| 245 | 0 | 0 | |a Social Media and Big Data in Consumer Behaviour / |c guest editors, Dr. Anne L. Roggeveen and Professor Dhruv Grewal. |
| 264 | 1 | |a [Bradford, West Yorkshire] : |b Emerald, |c 2016. | |
| 300 | |a 1 online resource (61 pages) : |b illustrations. | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 490 | 0 | |a Journal of consumer marketing, |x 0736-3761 ; |v volume 33, number 2, 2016 | |
| 504 | |a Includes bibliographical references. | ||
| 588 | |a Description based on online resource; title from PDF title page (ebrary, viewed February 20, 2017). | ||
| 590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Social media. | |
| 650 | 0 | |a Marketing |x Social aspects. | |
| 650 | 0 | |a Big data. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Roggeveen, Anne L., |e editor. | |
| 700 | 1 | |a Grewal, Dhruv, |e editor. | |
| 797 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4514343 |z Click to View |