Managing customer experience and relationships : : a strategic framework / / Don Peppers, Martha Rogers.
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| Place / Publishing House: | Hoboken, New Jersey : : Wiley,, 2017. 2017 |
| Year of Publication: | 2017 |
| Edition: | Third edition. |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (627 pages) |
| Notes: | Includes indexes. |
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| ISBN: | 9781119239826 9781119236252 |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Don Peppers, Martha Rogers. |