Managing global customers : an integrated approach / / George S. Yip, Audrey J. M. Bink.
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| Year of Publication: | 2007 |
| Language: | English |
| Online Access: | |
| Physical Description: | xiii, 272 p. |
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| Bibliography: | Includes bibliographical references (p. 245-257) and index. |
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| ISBN: | 9780199229833 (alk. paper) 019922983X (alk. paper) |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | George S. Yip, Audrey J. M. Bink. |