The irrational consumer : : applying behavioural economics to your business strategy / / Enrico Trevisan.
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Place / Publishing House: | London, [England] ;, New York, New York : : Routledge,, 2016. 2013 |
Year of Publication: | 2016 |
Language: | English |
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Physical Description: | 1 online resource (156 pages) :; illustrations |
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