Bayesian statistics and marketing

Bayesian statistics and marketing / Peter E. Rossi, Greg M. Allenby, Robert McCulloch.

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ProQuest (Firm)
Rossi, Peter E. 1955-
TeilnehmendeR:
Allenby, Greg M. 1956-
McCulloch, Robert E.
ProQuest (Firm)
Year of Publication:2006
Edition:Reprinted with corrections.
Language:English
Series:Wiley series in probability and statistics
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Physical Description:x, 348 p. :; ill.
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record_format marc
spelling Rossi, Peter E. (Peter Eric), 1955-
Bayesian statistics and marketing [electronic resource] / Peter E. Rossi, Greg M. Allenby, Robert McCulloch.
Reprinted with corrections.
Chichester, England : J. Wiley, 2006,c2005.
x, 348 p. : ill.
Wiley series in probability and statistics
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Bayesian statistical decision theory.
Marketing research Mathematical models.
Marketing Mathematical models.
Electronic books.
Allenby, Greg M. (Greg Martin), 1956-
McCulloch, Robert E. (Robert Edward)
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=792774 Click to View
language English
format Electronic
eBook
author Rossi, Peter E. 1955-
spellingShingle Rossi, Peter E. 1955-
Bayesian statistics and marketing
author_facet Rossi, Peter E. 1955-
Allenby, Greg M. 1956-
McCulloch, Robert E.
ProQuest (Firm)
ProQuest (Firm)
author_variant p e r pe per
author_fuller (Peter Eric),
author2 Allenby, Greg M. 1956-
McCulloch, Robert E.
ProQuest (Firm)
author2_variant g m a gm gma
r e m re rem
author2_fuller (Greg Martin),
(Robert Edward)
author2_role TeilnehmendeR
TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Rossi, Peter E. 1955-
title Bayesian statistics and marketing
title_full Bayesian statistics and marketing [electronic resource] / Peter E. Rossi, Greg M. Allenby, Robert McCulloch.
title_fullStr Bayesian statistics and marketing [electronic resource] / Peter E. Rossi, Greg M. Allenby, Robert McCulloch.
title_full_unstemmed Bayesian statistics and marketing [electronic resource] / Peter E. Rossi, Greg M. Allenby, Robert McCulloch.
title_auth Bayesian statistics and marketing
title_new Bayesian statistics and marketing
title_sort bayesian statistics and marketing
publisher J. Wiley,
publishDate 2006
physical x, 348 p. : ill.
edition Reprinted with corrections.
isbn 9780470863688 (electronic bk.)
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.2 R675 42006
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=792774
illustrated Illustrated
oclc_num 793995918
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