Augmented customer strategy : : CRM in the digital age / / edited by Gilles N'Goala, Virginie Pez-Perard, Isabelle Prim-Allaz.
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Place / Publishing House: | London : : John Wiley & Sons, Incorporated,, [2019] 2019 |
Year of Publication: | 2019 |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource (331 pages) |
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001 | 5005761265 | ||
003 | MiAaPQ | ||
005 | 20200520144314.0 | ||
006 | m o d | | ||
007 | cr cnu|||||||| | ||
008 | 190509s2019 enk o 000 0 eng d | ||
020 | |z 9781786303721 | ||
020 | |a 9781119618249 (e-book) | ||
035 | |a (MiAaPQ)5005761265 | ||
035 | |a (Au-PeEL)EBL5761265 | ||
035 | |a (OCoLC)1099525260 | ||
040 | |a MiAaPQ |b eng |e rda |e pn |c MiAaPQ |d MiAaPQ | ||
050 | 4 | |a HF5415.5 |b .A946 2019 | |
082 | 0 | |a 658.812 |2 23 | |
245 | 0 | 0 | |a Augmented customer strategy : |b CRM in the digital age / |c edited by Gilles N'Goala, Virginie Pez-Perard, Isabelle Prim-Allaz. |
264 | 1 | |a London : |b John Wiley & Sons, Incorporated, |c [2019] | |
264 | 4 | |c 2019 | |
300 | |a 1 online resource (331 pages) | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
588 | |a Description based on print version record. | ||
590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Customer relations |x Management. | |
650 | 0 | |a Customer relations |x Management |x Data processing. | |
655 | 4 | |a Electronic books. | |
700 | 1 | |a N'Goala, Gilles, |e editor. | |
700 | 1 | |a Pez-Perard, Virginie, |e editor. | |
700 | 1 | |a Prim-Allaz, Isabelle, |e editor. | |
776 | 0 | 8 | |i Print version: |t Augmented customer strategy : CRM in the digital age. |d London : John Wiley & Sons, Incorporated, c2019 |h 331 pages |z 9781786303721 |w (DLC) 2019930585 |
797 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=5761265 |z Click to View |