Dynamic customer strategy : : today's CRM / / John F. Tanner, Jr.
Marketers, merchandisers, and sales executives alike are struggling with Big Data--the data streaming at increasing speeds from myriad channels and options for communicating with customers. The tools are likely to continue to multiply, paralyzing many executives with simply too many choices. Using d...
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| Superior document: | Marketing strategy collection, |
|---|---|
| VerfasserIn: | |
| Place / Publishing House: | New York, New York (222 East 46th Street, New York, NY 10017) : : Business Expert Press,, 2014. |
| Year of Publication: | 2014 |
| Edition: | First edition. |
| Language: | English |
| Series: | 2014 digital library.
Marketing strategy collection. |
| Online Access: | |
| Physical Description: | 1 online resource (156 pages) :; illustrations. |
| Notes: | Part of: 2014 digital library. |
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