The marketing matrix : how the corporation gets its power-- and how we can reclaim it / / Gerard Hastings.

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Bibliographic Details
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TeilnehmendeR:
Year of Publication:2013
Language:English
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Physical Description:xviii, 203 p. :; ill.
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Description
Bibliography:Includes bibliographical references and index.
ISBN:9780415678612 (hardback)
9780415678629 (pbk.)
9780203099551 (electronic bk.)
Hierarchical level:Monograph
Statement of Responsibility: Gerard Hastings.