All you need is a good idea! : how to create marketing messages that actually get results / / Jay H. Heyman.
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| TeilnehmendeR: | |
| Year of Publication: | 2008 |
| Language: | English |
| Online Access: | |
| Physical Description: | xxix, 236 p. |
| Notes: | Includes index. |
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| ISBN: | 9780470237915 (cloth) 0470237910 (cloth) |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Jay H. Heyman. |