Situative Marketingstrategien : : Grundsatzstrategien für "Dogs" / / Torsten Tomczak.
To celebrate the 270th anniversary of the De Gruyter publishing house, the company is providing permanent open access to 270 selected treasures from the De Gruyter Book Archive. Titles will be made available to anyone, anywhere at any time that might be interested. The DGBA project seeks to digitize...
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| Place / Publishing House: | Berlin ;, Boston : : De Gruyter, , [2019] ©1989 |
| Year of Publication: | 1989 2019 |
| Edition: | Reprint 2019 |
| Language: | German |
| Series: | Marketing Management (Walter de Gruyter & Co.) ;
12. |
| Physical Description: | 1 online resource (xiii, 320 pages) :; illustrations. |
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| DOAB Directory of Open Access Books | Available |