Situative Marketingstrategien : : Grundsatzstrategien fur "Dogs" / / Torsten Tomczak.
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| Superior document: | Marketing Management ; 12 |
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| VerfasserIn: | |
| Place / Publishing House: | Berlin ;, New York : : Walter de Gruyter,, [1989] 1989 |
| Year of Publication: | 1989 |
| Language: | German |
| Series: | Marketing Management (Walter de Gruyter & Co.) ;
12. |
| Online Access: | |
| Physical Description: | 1 online resource (xiii, 320 pages) :; illustrations. |
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| ISBN: | 9783110862843 (ebook) |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Torsten Tomczak. |