Medienökonomik / / Marie Luise Kiefer, Christian Steininger.

Media are not defined only by their economic function; they are also cultural assets and institutions with growing societal importance. This textbook presents the media primarily from the perspective of the communications sciences rather than from economic theory, discussing the uses and limitations...

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Bibliographic Details
Superior document:Title is part of eBook package: De Gruyter DGBA Linguistics and Semiotics 2000 - 2014
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Place / Publishing House:Berlin ;, Boston : : Oldenbourg Wissenschaftsverlag, , [2013]
©2014
Year of Publication:2013
Edition:3. aktualisierte und erweiterte Auflage
Language:German
Series:Lehr- und Handbücher der Kommunikationswissenschaft ,
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Physical Description:1 online resource (495 p.)
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