Market Entry Strategies : : Internationalization Theories, Concepts and Cases / / Mario Glowik.
This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers’ valuable feedback from successful previous editions this version targets to improve...
Saved in:
| Superior document: | Title is part of eBook package: De Gruyter DG Ebook Package English 2020 |
|---|---|
| VerfasserIn: | |
| Place / Publishing House: | München ;, Wien : : De Gruyter Oldenbourg, , [2020] ©2020 |
| Year of Publication: | 2020 |
| Edition: | 3rd completely revised and updated Edition |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (VIII, 171 p.) |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Be the first to leave a comment!