Soft Power and the Worldwide Promotion of Chinese Language Learning : : The Confucius Institute Project / / Jeffrey Gil.
'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use...
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Superior document: | Title is part of eBook package: De Gruyter Asian Studies Contemporary Collection eBook Package |
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Place / Publishing House: | Bristol ;, Blue Ridge Summit : : Multilingual Matters, , [2017] ©2017 |
Year of Publication: | 2017 |
Language: | English |
Series: | Multilingual Matters
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Online Access: | |
Physical Description: | 1 online resource |
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Other title: | Frontmatter -- Contents -- Tables -- Conventions for Chinese Terms and Chinese Names -- Acknowledgements -- 1. Introduction: Language, Culture and China's Rise in a Globalising World -- 2. Chinese Culture Goes Global: Soft Power and the Promotion of Chinese Language Learning -- 3. Mapping the Confucius Institute Project: High Extensity, Intensity and Velocity -- 4. Evaluating the Confucius Institute Project: Impact at the State-to-State Level -- 5. Evaluating the Confucius Institute Project: Impact at the Society-to-Society Level -- 6. Conclusions and Implications -- References -- Index |
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Summary: | 'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met. |
Format: | Mode of access: Internet via World Wide Web. |
ISBN: | 9781783098064 9783110649826 9783110663129 9783110606706 |
DOI: | 10.21832/9781783098064 |
Access: | restricted access |
Hierarchical level: | Monograph |
Statement of Responsibility: | Jeffrey Gil. |