Innovation Reinvented : : Six Games that Drive Growth / / Roger Miller, Marcel Côte.
Innovation is essential for businesses to survive in the long run, but there are no one-size-fits-all strategies for innovating successfully. A firm's specific business environment will determine what works and what does not work.Based on a global survey of innovative firms and on 50 in-depth c...
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Place / Publishing House: | Toronto : : University of Toronto Press, , [2017] ©2012 |
Year of Publication: | 2017 |
Language: | English |
Series: | Rotman-UTP Publishing
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Physical Description: | 1 online resource (312 p.) :; 10 figures; 5 tables |
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