Innovation Reinvented : : Six Games that Drive Growth / / Roger Miller, Marcel Côte.

Innovation is essential for businesses to survive in the long run, but there are no one-size-fits-all strategies for innovating successfully. A firm's specific business environment will determine what works and what does not work.Based on a global survey of innovative firms and on 50 in-depth c...

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Place / Publishing House:Toronto : : University of Toronto Press, , [2017]
©2012
Year of Publication:2017
Language:English
Series:Rotman-UTP Publishing
Online Access:
Physical Description:1 online resource (312 p.) :; 10 figures; 5 tables
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100 1 |a Miller, Roger,   |e author.  |4 aut  |4 http://id.loc.gov/vocabulary/relators/aut 
245 1 0 |a Innovation Reinvented :  |b Six Games that Drive Growth /  |c Roger Miller, Marcel Côte. 
264 1 |a Toronto :   |b University of Toronto Press,   |c [2017] 
264 4 |c ©2012 
300 |a 1 online resource (312 p.) :  |b 10 figures; 5 tables 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
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505 0 0 |t Frontmatter --   |t Contents --   |t Preface --   |t Part One. Introducing the Games --   |t 1. The Diversity of Innovation --   |t 2. Peering into the Black Box --   |t 3. Searching for Patterns --   |t 4. The Games of Innovation --   |t 5. Emerging and Mature Markets --   |t 6. Product Architecture --   |t Part Two. The Six Games of Innovation --   |t 7. Eureka! --   |t 8. The Special Case of the Pharmaceutical Sector --   |t 9. Battles of Architecture --   |t 10. System Breakthroughs --   |t 11. New and Improved --   |t 12. Mass Customization --   |t 13. Pushing the Envelope --   |t 14. Transitions --   |t Part Three. Looking Ahead --   |t 15. Winning Strategies --   |t 16. Public Policies --   |t 17. Rethinking Innovation --   |t Notes --   |t Subject Index 
506 0 |a restricted access  |u http://purl.org/coar/access_right/c_16ec  |f online access with authorization  |2 star 
520 |a Innovation is essential for businesses to survive in the long run, but there are no one-size-fits-all strategies for innovating successfully. A firm's specific business environment will determine what works and what does not work.Based on a global survey of innovative firms and on 50 in-depth case studies, Innovation Reinvented identifies six patterns or 'games' of innovation, each commanding best-of-class strategies and best practices. Examining recognized innovative companies - from Apple and Intel in the technology area to Proctor & Gamble and Clorox in mature markets - this book dispels the notion of innovation as a 'one-size fits all' or necessarily radical process. As Roger Miller and Marcel Côté demonstrate, the vast majority of innovations result from improvements in product features or business processes.Innovation Reinvented provides a unique framework for entrepreneurs and senior executives to identify the game(s) in which a business is involved, and which approaches are best-suited to win by competing on innovation. 
530 |a Issued also in print. 
538 |a Mode of access: Internet via World Wide Web. 
546 |a In English. 
588 0 |a Description based on online resource; title from PDF title page (publisher's Web site, viewed 30. Aug 2021) 
650 0 |a Competition. 
650 0 |a Economic development. 
650 0 |a Success in business. 
650 0 |a Technological innovations  |x Economic aspects. 
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700 1 |a Côte, Marcel,   |e author.  |4 aut  |4 http://id.loc.gov/vocabulary/relators/aut 
776 0 |c print  |z 9781442644298 
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