Marketing libraries in a Web 2.0 world / edited by Dinesh Gupta and Rejean Savard.

• Superior document: IFLA publications, 145
• Author: International Federation of Library Associations and Institutions. Management and Marketing Section.
• TeilnehmendeR: Gupta, Dinesh K.; Savard, Rejean, 1950-; International Federation of Library Associations and Institutions. Management and Marketing Section.; ProQuest (Firm)
• Year of Publication: 2011
• Language: English; French
• Series: IFLA publications ; 145.
• Physical Description: xiv, 161 p. :; ill.
• Notes: Papers from a pre-conference sponsored by the IFLA Management and Marketing Section and held in conjunction with the 2010 IFLA World Library and Information Congress.
• Bibliography: Includes bibliographical references.
• ISBN: 3110263319; 9783110263312; 9783110263534 (electronic bk.)
• ISSN: 0344-6891
• Hierarchical level: Monograph
• Statement of Responsibility: edited by Dinesh Gupta and Rejean Savard.