Firm Competitive Advantage Through Relationship Management : : A Theory for Successful Sustainable Growth.
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| Place / Publishing House: | Cham : : Springer International Publishing AG,, 2021. {copy}2021. |
| Year of Publication: | 2021 |
| Edition: | 1st ed. |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (294 pages) |
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Table of Contents:
- Intro
- Preface
- References
- Acknowledgements
- Contents
- Abbreviations
- List of Figures
- List of Tables
- Chapter 1: Research on the Competitive Advantage of the Firm
- 1.1 Dominating Schools of Strategic Management
- 1.2 The Discourse on the Locus of Competitive Advantage
- References
- Chapter 2: Theoretical Foundations of the Relationship Management Mid-Range Theory
- 2.1 The Domain of Relationship Management
- 2.2 The Boundaries of RM Mid-Range Theory
- References
- Chapter 3: Relationship Management Maturity
- 3.1 The Design and Introductory Steps of RM Maturity Conceptualization
- 3.2 The Strategic Dimension of RM Maturity
- 3.3 The Processual and ICT Dimensions of RM Maturity
- References
- Chapter 4: Validating the Relationship Management Maturity Concept
- 4.1 The Design of a Research Tool on RM Maturity
- 4.2 Analytical Strategy
- 4.3 The Empirical Results on RM Maturity and Competitive Advantage
- References
- Chapter 5: Developing the Relationship Management Upper Mid-Range Theory
- 5.1 The Final Proposal of the RM Maturity Model and Its Practical Interpretation
- 5.2 Relational Niche
- 5.3 Illustrative Examples of RM Practice
- References
- Final Note
- References
- Index.