Brands and brand management under threat in an age of fake news / / editor, Kirk Plangger and Leyland Pitt.

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Bibliographic Details
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Place / Publishing House:[Place of publication not identified] : : Emerald Publishing Limited,, [2020]
2020
Year of Publication:2020
Language:English
Series:Journal of Product & Brand Management ; Volume 29, Number 2
Online Access:
Physical Description:1 online resource (117 pages) :; illustrations.
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Description
Bibliography:Includes bibliographical references.
ISBN:9781839829093 (ebook)
Hierarchical level:Monograph
Statement of Responsibility: editor, Kirk Plangger and Leyland Pitt.