Encyclopaedia of brand equity management. / Vol. III / edited by Muhammad Mohsin.
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Year of Publication: | 2009 |
Language: | English |
Series: | Encyclopaedia of brand equity management
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Online Access: | |
Physical Description: | 320 p. |
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Bibliography: | Includes bibliographical references. |
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ISBN: | 9788183188944 |
Hierarchical level: | Monograph |
Statement of Responsibility: | edited by Muhammad Mohsin. |