The contrarian effect : why it pays (big) to take typical sales advice and do the opposite / / Michael Port and Elizabeth Marshall.
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| TeilnehmendeR: | |
| Year of Publication: | 2008 |
| Language: | English |
| Online Access: | |
| Physical Description: | x, 165 p. |
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| Bibliography: | Includes bibliographical references (p. [151]-153) and index. |
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| ISBN: | 9780470237908 (cloth) 0470237902 (cloth) |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Michael Port and Elizabeth Marshall. |