Marketing : the basics / / Karl Moore and Niketh Pareek.

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Bibliographic Details
Superior document:The basics
:
TeilnehmendeR:
Year of Publication:2010
Edition:2nd ed.
Language:English
Series:Basics (Routledge (Firm))
Online Access:
Physical Description:vi, 240 p. :; ill.
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Description
Bibliography:Includes bibliographical references and index.
ISBN:0415778999 (hbk.)
0415779006 (pbk.)
9780415778992 (hbk.)
9780415779005 (pbk.)
0203870344 (electronic bk.)
9780203870341 (electronic bk.)
Hierarchical level:Monograph
Statement of Responsibility: Karl Moore and Niketh Pareek.