Beyond the ultimate question : : a systematic approach to improve customer loyalty / / Bob E. Hayes.
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| Place / Publishing House: | Milwaukee, Wisconsin : : ASQ Quality Press,, 2009. |
| Year of Publication: | 2009 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (432 pages) :; illustrations |
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| Bibliography: | Includes bibliographical references and index. |
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| ISBN: | 9780873897723 (alk. paper) 0873897722 (alk. paper) 9780873897723 |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Bob E. Hayes. |