Customer loyalty programmes and clubs / Stephan A. Butscher.
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Year of Publication: | 2002 |
Edition: | 2nd ed. |
Language: | English |
Online Access: | |
Physical Description: | xiv, 206 p. :; ill. |
Notes: | Rev. ed. of: Customer clubs and loyalty programmes, 1998. |
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082 | 0 | 4 | |a 658.8/12 |2 21 |
100 | 1 | |a Butscher, Stephan A. | |
245 | 1 | 0 | |a Customer loyalty programmes and clubs |h [electronic resource] / |c Stephan A. Butscher. |
250 | |a 2nd ed. | ||
260 | |a Aldershot, England ; |a Burlington, VT : |b Gower, |c c2002. | ||
300 | |a xiv, 206 p. : |b ill. | ||
500 | |a Rev. ed. of: Customer clubs and loyalty programmes, 1998. | ||
504 | |a Includes bibliographical references (p. [191]-201) and index. | ||
533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Customer clubs. | |
650 | 0 | |a Customer loyalty programs. | |
655 | 4 | |a Electronic books. | |
700 | 1 | |a Butscher, Stephan A. |t Customer clubs and loyalty programmes. | |
710 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3002193 |z Click to View |