Connected CRM : : implementing a big-data-driven, customer-centric business strategy / / David Williams.
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Place / Publishing House: | Hoboken, New Jersey : : Wiley,, 2014. 2014 |
Year of Publication: | 2014 |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource (258 pages) |
Notes: |
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008 | 140313t20142014nju o 001 0 eng d | ||
020 | |z 9781118835807 | ||
020 | |a 9781118863121 |q (electronic bk.) | ||
020 | |a 9781118863190 |q (electronic bk.) | ||
035 | |a (MiAaPQ)5001638156 | ||
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040 | |a MiAaPQ |b eng |e rda |e pn |c MiAaPQ |d MiAaPQ | ||
050 | 4 | |a HF5415.5 |b .W5823 2014 | |
082 | 0 | |a 658.8/12 |2 23 | |
100 | 1 | |a Williams, David, |d 1963- | |
245 | 1 | 0 | |a Connected CRM : |b implementing a big-data-driven, customer-centric business strategy / |c David Williams. |
264 | 1 | |a Hoboken, New Jersey : |b Wiley, |c 2014. | |
264 | 4 | |c 2014 | |
300 | |a 1 online resource (258 pages) | ||
336 | |a text |2 rdacontent | ||
337 | |a computer |2 rdamedia | ||
338 | |a online resource |2 rdacarrier | ||
500 | |a Includes index. | ||
500 | |a "How to Optimize Customer Value in a Big-Data, Digital World"--Cover. | ||
588 | |a Description based on print version record. | ||
590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Customer relations |x Management. | |
650 | 0 | |a Relationship marketing. | |
650 | 0 | |a Strategic planning. | |
655 | 4 | |a Electronic books. | |
776 | 0 | 8 | |i Print version: |a Williams, David, 1963- |t Connected CRM : implementing a big-data-driven, customer-centric business strategy. |d Hoboken, New Jersey : Wiley, c2014 |h xiii, 242 pages |z 9781118835807 |w 2013044784 |
797 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1638156 |z Click to View |