Betriebliche Martforschung : : Mehrwert fur Marketing, Steuerung und Strategie / / Marco Ottawa, Christian Rietz.
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| Place / Publishing House: | Munchen, Germany : : Oldenbourg Wissenschaftsverlag,, 2014. 2014 |
| Year of Publication: | 2014 |
| Language: | German |
| Online Access: | |
| Physical Description: | 1 online resource (252 pages) :; illustrations |
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| 001 | 5001377106 | ||
| 003 | MiAaPQ | ||
| 005 | 20200520144314.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 150123t20142014gw a ob 000 0 ger d | ||
| 020 | |z 9783486743579 | ||
| 020 | |a 9783486857849 |q (electronic bk.) | ||
| 035 | |a (MiAaPQ)5001377106 | ||
| 035 | |a (Au-PeEL)EBL1377106 | ||
| 035 | |a (CaPaEBR)ebr11004516 | ||
| 035 | |a (CaONFJC)MIL783329 | ||
| 035 | |a (OCoLC)890089603 | ||
| 040 | |a MiAaPQ |b eng |e rda |e pn |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HF5415 |b .O7796 2014 | |
| 082 | 0 | |a 658.8 |2 23 | |
| 100 | 1 | |a Ottawa, Marc, |e author. | |
| 245 | 1 | 0 | |a Betriebliche Martforschung : |b Mehrwert fur Marketing, Steuerung und Strategie / |c Marco Ottawa, Christian Rietz. |
| 264 | 1 | |a Munchen, Germany : |b Oldenbourg Wissenschaftsverlag, |c 2014. | |
| 264 | 4 | |c 2014 | |
| 300 | |a 1 online resource (252 pages) : |b illustrations | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references. | ||
| 588 | |a Description based on print version record. | ||
| 590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Strategic planning. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Rietz, Christian, |e author. | |
| 776 | 0 | 8 | |i Print version: |a Ottawa, Marc. |t Betriebliche Martforschung : Mehrwert fur Marketing, Steuerung und Strategie. |d Munchen, Germany : Oldenbourg Wissenschaftsverlag, c2014 |h xvi, 234 pages |z 9783486743579 |w 2014415094 |
| 797 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1377106 |z Click to View |