Business model design and learning : a strategic guide / / Barbara Spencer.

The purpose of this book is to explain what a business model is, what you have to do to get one, and what to do about the one you've already got. It contends that to be successful, your business model must be focused sharply on your customer. And it argues that you must think strategically abou...

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Bibliographic Details
Superior document:Strategic management collection,
:
Year of Publication:2013
Edition:1st ed.
Language:English
Series:2013 digital library.
Strategic management collection.
Online Access:
Physical Description:1 electronic text (138 p.) :; digital file.
Notes:
  • Part of: 2013 digital library.
  • Includes index.
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