How safe is eating chicken? : : a study on the impact of trust and food risk communication on consumer behaviour in the European Union / / edited by Donato Romano and Gianluca Stefani.
Consumers trust is a key factor in dealing with rising concerns about food safety and food quality, but only few studies have dealt with consumer attitudes and none of them has tried to model the process of consumer response. This book reports the main findings of an European project aimed at analys...
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| Place / Publishing House: | Firenze : : Firenze University Press,, 2006 |
| Year of Publication: | 2006 |
| Language: | English |
| Physical Description: | 1 online resource (154 pages) :; illustrations; digital, PDF file(s). |
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Table of Contents:
- 1. Why a project on food risk communication and consumers' trust in the food chain? / D. Romano
- 2. Food choice in the context of a food hazard: insights from psychological experiments / M. Graffeo, L. Savadori, N. Bonini, L. Lombardi, K. Tentori, R. Rumiati
- 3. Trust: from hope to actioN / B. De Marchi, S. Greco, L. Pellizzoni, B. Bock, J.-A. Wiersum
- 4. Trust across Europe: results from a cross-country survey / A.E. Lobb, W.B. Traill, M. Mazzocchi, D. McCrea
- 5. Role of trust and risk in consumer food choice: the sparta model / M. Mazzocchi, A.E. Lobb, W.B. Traill, A. Cavicchi
- 6. A simulation program for analysing social diffusion of trust after a food safety society / V. Saggau, C.-H. Hanf, P. Patelli
- 7. Trust lost and regained: a welfare analysis of food risk communication strategies / G. Stefani, D. Romano, P. Patelli, A. Cavicchi
- 8. The trust project: summary of main findings / D. Romano, G. Stefani
- Author index.