Poetik und Poesie der Werbung : : Ästhetik und Literarizität an der Schnittstelle von Kunst und Kommerz / / hrsg. von Ruth Knepel, Martina Allen.
Commercial esthetics or art? Interdisciplinary perspectives on the interaction of poetry-like structure and the esthetics of advertisement, the art of poetry and persuasion, literature in advertisement and advertisement in literature!
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| Superior document: | Title is part of eBook package: De Gruyter DG Plus eBook-Package 2017 |
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| HerausgeberIn: | |
| Place / Publishing House: | Bielefeld : : transcript Verlag, , [2018] ©2017 |
| Year of Publication: | 2018 |
| Language: | German |
| Series: | Konsumästhetik ;
2 |
| Online Access: | |
| Physical Description: | 1 online resource (242 p.) |
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