The handbook of online and social media research : tools and techniques for market researchers / / by Ray Poynter.
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| Year of Publication: | 2010 |
| Language: | English |
| Online Access: | |
| Physical Description: | xix, 441 p. |
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| ISBN: | 9780470710401 (hardback) 9780470710401 9780470972335 (electronic bk.) |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | by Ray Poynter. |