An introduction to service design : : designing the Invisible / / by Lara Penin.

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Bibliographic Details
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Place / Publishing House:London, UK : : Bloomsbury,, 2018.
Year of Publication:2018
Language:English
Online Access:
Physical Description:1 online resource (344 pages)
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Table of Contents:
  • Introduction
  • Defining services
  • The service economy
  • Digital services
  • Services for public interest
  • The politics of service design
  • Designing for services
  • Getting started in the service design process
  • Research and analysis
  • Generating service design concepts
  • Prototyping, testing, iterating
  • Implementing and evaluating services
  • Service design core capabilities.