Consumer behavior theories : : convergence of divergent perspectives with applications to marketing and management / / Rajagopal.
Saved in:
| Superior document: | Consumer Behavior Collection |
|---|---|
| VerfasserIn: | |
| Place / Publishing House: | New York, NY : : Business Expert Press,, 2018. |
| Year of Publication: | 2018 |
| Edition: | First edition. |
| Language: | English |
| Series: | Consumer behavior collection.
|
| Online Access: | |
| Physical Description: | 1 online resource (198 pages). |
| Notes: | Includes index. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| ISBN: | 9781947441149 9781947441156 |
|---|---|
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Rajagopal. |